Hi Cyn, The numbers are general guidelines but will vary depending on many factors, such as activity level, insulin resistance, weight and more. There is no single magic number, just conventional recommendations that are a good starting point. I will have a macro calculator coming soon that will help determine what is best for each person, but even then it’s an approximation. The only way to know for sure is to test. If keto is your goal, it’s usually best to start lower and then see if you can stay in ketosis when increasing.
It can take many weeks for someone to notice differences. If you’re weight training and doing the diet you may not notice weight loss immediately because you are growing muscle and muscle is heavier than fat. Elsewise, for me I went really strict starting out. I did under 30 carbs a day for the first week and measured my ketone levels with the piss sticks you can buy at cvs and was entering ketosis after 3 days. I went up to 40 carbs a day for the next 3 months and lost 60lbs of fat. I was 287 lbs and weighed in at 227 when I finished. Mind you I exercised daily doing heavy weight training and intermediate cardio. The diet does work though. I did put on lean muscle while getting down to a healthy weight for my height. It helped with my panic disorder as well as giving me a lot of energy.
The first modern study of fasting as a treatment for epilepsy was in France in 1911. Twenty epilepsy patients of all ages were "detoxified" by consuming a low-calorie vegetarian diet, combined with periods of fasting and purging. Two benefited enormously, but most failed to maintain compliance with the imposed restrictions. The diet improved the patients' mental capabilities, in contrast to their medication, potassium bromide, which dulled the mind.